Learn how to advertise your small business in 2026 with effective strategies for social media, search, local marketing, email and more.

Lee Davis is a tech analyst who has been covering the document imaging industry for over five years. Currently, Lee is the Associate Director of Software and Scanners at Keypoint Intelligence, where ...

There's been a flurry of acquisitions in the advertising space, with more expected. These are the buyers who could be poised ...

Greatness exists in risky concepts, reimagining the past, and starting conversations rather than following them. Our Creative 100 Hall of Fame honors creatives whose work transformed entire categories ...

Netflix, in a letter to shareholders, reported its best ad sales quarter to date in Q3 2025 and said it is on track to more than double its ad revenue in 2025. Its U.S. upfront commitments doubled ...

One of the greatest tests of a marketing campaign? Its ability to linger in the collective consciousness. This year, several brands have already stood out for their smart strategies to reach customers ...

Highs and lows characterized much of marketing in 2024. The industry was enlivened by occasions for unity, including a blockbuster Summer Olympics in Paris, but the final stretch of the year brought ...

Do you like the modernization, or do you hate seeing Instagzam? Experiential marketing is always evolving, and the industry is poised to outpace prepandemic spending this year. It’s no surprise, then, ...

The most successful real estate agents aren’t always the ones with the most experience, but rather those who learn how to leverage real estate marketing companies and digital tools for their success.

The best thing about starting from zero is that practically any growth feels like a lot. Which partly explains why Netflix’s less-than-three-year-old advertising business always seems to be expanding ...

The 2026 AdExchanger Top Women in Media & Ad Tech honors an extraordinary class of leaders, innovators and builders driving the future of advertising and media technology. Representing organizations ...